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ABOUT  DTJ

Dog Tag Jeans is about more than just selling upcycled name brand jeans; it also serves as a platform to bring awareness to PTSD. DTJ donates 10% of their net profits to local veteran and first responder organizations. Giving back has always been an important part of why the brand was created. 

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OUR UPCYCLING PROCESS

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  1. Visual inspection at purchase

  2. 35 minute high heat exposure

  3. Disinfectant wash

  4. 45 minute high heat exposure

  5. DOG TAG JEANS cut and redesign 

  6. Wash

  7. 45 high heat exposure

  8. Pocket vacuum

  9. Final inspection

10. Dog tag is attached

 

who is shannon 

Shannon, the company's owner, has been an entrepreneur and businesswoman for more than twenty years. She brings hard work, innovation, and enthusiasm to any project she is involved in. Believing that giving back is important, she held various positions for more than a decade in the United States Army family Readiness Support Network.

Awards & Nominations

Shannon is a recipient of the St. Joan D'Arc Medallion. This honor is by nomination only from the United States Cavalry and Armor Association and is considered the pinnacle of volunteerism awards in the United States Army. She was named to represent New York state as the 2017 Trademark Woman of Distinction, a recognition for her business accomplishments and volunteerism. 

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© 2025 Created by Dog Tag Jeans, LLC

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